Abstract: Objective To study the influence of blood health education on knowledge, attitude and practice of voluntary blood donation among students. Methods 40 third year students in a middle school and 80 first year students in a university in Yantai were selected and randomly divided into the control group and the research group, with 60 students in each group, including 20 middle school students and 40 college students. There was no significant difference in gender and age between the research group and the control group (P>0.05). The control group did not carry out blood health education, while the research group carried out diversified blood health education, including visiting the Science Museum of voluntary blood donation, blood health knowledge lectures, blood station open day, new media micro class . Three months later, the two groups of students used the same questionnaire to investigate and evaluate the effect. Results The awareness rate of related knowledge of voluntary blood donation, blood donation motivation, blood donation willingness, blood donation number, the total blood donation volume and blood donation 400 mL number of students in the research group were higher than those in the control group, and students' concerns were lower than those in the control group, the differences were statistically significant (p<0.05). Conclusion The implementation of blood health education for students can help students improve their knowledge, attitude and practice of voluntary blood donation and alleviate the problem of blood source tension.

Key words: blood health education, students, voluntary blood donation, knowledge attitude and practice